Cost Benchmarking & Market Intelligence Service
Making Security
Cost-Efficient
For Security Providers, Banks, VCs and PEs
What our customer has to say about us
Feedback from a General Partner of a VC
Security Cost Benchmarking & CyberCompare Market Intelligence Service
What You Will Get
Security Cost Benchmarking & Vendor Strategy for Companies
We analyse and benchmark the security spend on security tools and services with our proprietary CyberCompare pricing database built on the hundreds of quotes from >450 projects. Result is an expenditure and effort heatmap with potential savings at tool and service level as well as consolidation options.
Market Intelligence Service for VC / PE firms as well as Vendors / Service providers
Product / market validation checking the competitive landscape and USPs by interviews with prospective customers, validation of market potential and product roadmap. Review of Go-to-market strategy with realistic price points/models and channels inkl. messaging.
With CyberCompare, you won’t have a headache.
What to Expect
>400
external customers served – private and public sectors in DACH and UK
No
reselling contracts – 100% vendor neutral advice
All
relevant memberships in associations
>500
IT-, OT- and IoT-Security projects carried out (technical solutions + services)
Five
partnerships with cyber insurance players
Solid
advisory board with battle-proven CIOs and CISOs of Fortune 500 companies
How we help
Our Service for You
Customer
- Benchmark on current security cost to CyberCompare pricing database across all relevant tools & services
- Suggestions on improvement, cost saving and consolidation potential
- Management report
VC / PE firms
- Validate investment thesis
- Increase likelihood of success after investment
Vendors / Service Providers
- Confirm business case
- Derisk European market entry
- Raise valuation
CyberCompare Market Intelligence Service
Details on the Approach
Product/Service Validation
- Positioning in security eco system
- Analysis of comparable offers from customer‘s perspective
- Challenge priorities on product roadmap
- Solution description (Marketing messaging / claims), to highlight unique and differentiating features in wording which is credible for community thought leaders
Customer Interview
- e.g., organisation of 5 interviews out of pool of >400 CyberCompare customers
- Customers with 200 – 50k employees, all sectors
- Evaluation of customer usefulness (e.g., innovation, performance/real pain points solved)
- Identification of most important features
- Expectations toward TCO price points and licensing models
Pricing Model
- Recommendation (and reasoning behind it) of pricing model (e.g., per customer tier)
- Innovative / differentiating licensing options, target corridors
- Impact on product strategy
Go to Market Approach
- Recommendations for direct sales organisation + sales partnerships / channel partners per country
- Proven approaches for cost efficient PR and marketing channels
Report
- Documentation of results
- Executive summary with actionable decision proposals
Get an Optimal Cost Saving Suggestion - Specifically for Your Company.
Simeon Mussler
COO Bosch CyberCompare
